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Posts Tagged ‘Authentic’

The Great Deception: Only 7% of Your Message is Words.

By Mark Kretschmar

How often have you heard the following ubiquitous citation from Albert Mehrabian’s research? “Only 7% of your message is from your words; 93% is from your nonverbals.”

It’s just not true.

Mehrabian’s experiment dealt with what people will believe when your words and your nonverbals don’t match — they will believe the nonverbals. Unless, as a communicator, you plan to be inauthentic most of the time, this number, 93%, does not apply to you.

Mehrabian himself has urged others to stop citing his findings in this inaccurate way.

It’s …

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Be Yourself, Not SpeakerMan

By Bob Goodyear

My advice to be yourself when you give a presentation is not new. It is, however, not easy to follow. I learned this the hard way during my very first business presentation.

For the first ten years of my career, I was a software engineer. I was never asked to give a presentation of any kind and I was pretty happy with that. That changed when I was working for a vendor who sold supervisory control and data acquisition (SCADA) systems. I was asked to give a presentation and, honestly, …

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