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Did You Know that Audiences Can Pick Out Inauthentic Speakers – Even If You’re Not Pinocchio?


Be Genuine When You Present

by Kelly Vandever

The moment I saw the latest, GEICO commercial, “Did You Know Pinocchio Was a Bad Motivational Speaker,” I started formulating this post!

If you haven’t seen the commercial yet, watch the video below.


Audiences Can Sense Inauthentic Speakers

My contention is that audiences pick up on inauthentic speakers.  Disingenuous speakers leak out signals through their body language even if those signs are more subtly than Pinocchio’s growing nose.  And audiences, either through years of experience or human evolution, pick up on those nonverbal cues, even if only on a subliminal level.  The individual audience member may not be able to put her finger on it, but she senses that something just wasn’t quite right.


What If YOU’RE the Inauthentic Speaker

But what if you’re that speaker?  What if you’re the speaker who worries that you’re sending subliminal messages out because you don’t believe in your audience or your product?

I think we all know the answer to that question.  Something has to change.

Either find a way to believe.   Or move on.

Don’t waste your time and the audience’s time if you don’t believe that what you have to say will be of value and make a difference to them.

Don’t sell that product if you don’t see the value it brings to your audience.

Don’t fake genuine.

Don’t harm others, your own reputation and your own health by pushing ideas and products that you don’t believe in.


Be Authentic

Life’s too short.  Make a difference for the good when you speak.


What Do You Think?

We’d love to hear your thoughts in the comments below!  Honestly!





Kelly Vandever is a leadership and communications expert who helps leaders and organizations thrive in today’s attention-deficit, entertain-me-now, wait-while-I-post-that-on-Facebook world.   Connect with Kelly and discover how opening up and speaking practically can bring you better business results. 

Contact Kelly by phone at 770-597-1108, email her or tweet her @KellyVandever.

Mary Jo Walker
Mary Jo Walker

Kelly, I thought of you when I saw that commercial.