• open panel
  • Home
  • Archive by category 'Storytelling in Presentations'

Archive for ‘Storytelling in Presentations’

3 Reasons for Technical Presenters to Tell a Story

By Bob Goodyear

I’ve had the opportunity to train numerous technical sales teams on different soft skills, including stories. One of the techniques that I teach is the 5 C’s of storytelling, which I’ve written about previously. This is a difficult subject for many technical people. In every class, I generally get these 3 questions.

When do I tell a story in a technical presentation?
Why should I tell a story in a technical presentation?
What kind of stories should I tell?

When to Tell a Story
The “traditional” technical sales presentation is …

Read More
 

3 Words of Wisdom That Can Make All the Difference for Public Speakers

By Claudia W. Brogan

Do you ever find yourself recalling words of wisdom that have been passed along to you from your mentors and role models? Sometimes, lessons were conveyed to you by modeling the techniques and methods, while other times the “moral of the story” was conveyed as lessons your mentor had learned and passed along to you. In a true sense, each of these wise words adds to your toolkit and can bring inspiration and fresh ideas whenever you need reminders.

For me, I learned three wise words from one of …

Read More
 

Storytelling as a Mentoring Tool

By Kelly Vandever

Storytelling as a mentoring tool has been around forever… well, I say that because there’s a Biblical record of the prophet Nathan telling Kind David the story of two men, a rich dude and a poor dude, and about the rich dude took something precious from the poor dude which enraged David… and then Nathan dropped the moral of the story on David, that he was the rich man. The story was the vehicle to demonstrate for David why he was in the wrong… and if you know the …

Read More
 

Storytelling Brings Along a Point

by Bob Goodyear

Storytelling in business presentations is a big topic today. It’s something that has been discussed for the last several years and continues to grow. If you Google the term “business storytelling,” you’ll find over 30 million references. The importance of storytelling in business has become essential.

I’ve written about storytelling several times. I’ve written about how to construct a story, where to put a story in technical presentations, and why to use stories. I want to expand on the why.

Recently I …

Read More
 

Putting the FUN back in to your Speaking FUNdamentals

By Claudia W. Brogan

Whether you are new to public speaking or have plenty of practice under your belt, it never ever hurts to keep learning and polishing your speaking habits.

Speaker and coach Ryan McLean offers enjoyable tips for improving our speaking techniques; even the clever title of this piece on his website, Public Speaking Power, will get you curious: “15 Fun Public Speaking Activities.”

One of the aspects I enjoy most about this positive, encouraging set of ideas in his post is that he clearly believes that the more we practice creative …

Read More
 

Ways to use Storytelling in the Workplace

By Kelly Vandever

So maybe you’ve read some of our earlier posts about storytelling.

You get that storytelling can form connections, make information more memorable, link to a person’s emotion, grab attention, yada yada ya.  But you’re not sure when and where you would use storytelling in your workplace.

Let us clear up that mystery now! Here are 11 ways you can use storytelling at work.
For Motivational Inspirational
Company meetings – Tell stories about where you came from and how that connects with serving your customers. Tell the story of what your …

Read More
 

Who Are You Speaking To, Anyway?

By Claudia Brogan

Back when I was in high school speech class, little did I guess that my life’s journey would be focused upon ways to improve speaking skills and communication in the workplace. All I knew back then, as a junior in high school, was how fascinated I was to learn the principles of public speaking…and survive my next assigned speech for Mrs. Witmer’s class.

One day, she really got our attention with a provocative question, and her words that day have stayed with me all my life.

“There are three most important …

Read More
 

Give the Audience YOUR View

By Bob Goodyear

Last week I was invited to be a guest speaker at an open house for a Toastmasters club. The subject of my speech was “Tell a Technical Tale.” I was speaking about the importance of stories in all presentations but specifically in presentations on technical subjects. I learned something very important as I was preparing—I needed to shift my view.

Storytelling in business and especially in presentations has become, in my opinion, the latest business trend. It’s almost impossible to go to a business website or publication without seeing at …

Read More
 

Wise, Witty Ways to Begin Your Presentations Well

By Claudia Brogan

Rather than “limp” in to your next presentation, pay attention to boldly choose a good Attention-Getting introduction. Grab the audience by the lapels so to speak, make them say a quiet thoughtful “ahh,’ or tickle their funny bone. The next time you have the opportunity to deliver a speech, training session or presentation, give special thought to how you can start off vividly.

These specific methods may help you get unstuck, or may spark a new idea for creating your next good speech-beginning.

Deftly use humor or an opening quote.

Read More
 

Stories Connect. Big Time.

By Tom Nixon

Melissa was running through her upcoming slide presentation with me. She loaded up her PowerPoint deck with all the facts and figures she could find that would make her pitch irresistible. There was an almost endless march of slides with numbers, features and benefits.

I had to stop her and ask, “Why not tell your listeners a story? Or use a testimonial or a case-study?”

“Think of a success story that involves you and a client. Maybe you can get a quote from them or, better yet, a quote …

Read More