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Archive for ‘Communication’

The Great Deception: Only 7% of Your Message is Words.

By Mark Kretschmar

How often have you heard the following ubiquitous citation from Albert Mehrabian’s research? “Only 7% of your message is from your words; 93% is from your nonverbals.”

It’s just not true.

Mehrabian’s experiment dealt with what people will believe when your words and your nonverbals don’t match — they will believe the nonverbals. Unless, as a communicator, you plan to be inauthentic most of the time, this number, 93%, does not apply to you.

Mehrabian himself has urged others to stop citing his findings in this inaccurate way.

It’s …

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How To Be More Persuasive

By Natalie Gallagher

One day the Sun and Wind got into an argument over who was stronger. The Wind spotted a man walking down the road, wearing a jacket. They decided that whoever could get the jacket off the man must surely be the strongest. The Wind went first; he blew and blew in an attempt to remove the jacket. But the harder the Wind blew, the tighter the man held on to his jacket. Next, it was the Sun’s turn. The Sun gradually warmed the man, until he was so warm …

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Bringing Your “Be Game” as a Speaker

 

 

by Bob Goodyear

As speakers we often hear that we need to bring our “A Game” whenever we speak. This infers that we should always be the best whenever we speak. I want to suggest, however, that perhaps we should concern ourselves more with our “B game” instead, but not in the way you might think. Let’s change the B to “Be”. Let’s talk about some characteristics that we should be in order to be a more successful speaker.
Be Yourself
This is a well-worn cliché but it’s still applicable to us as speakers. I …

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How to Plan a Group Presentation that Doesn’t Suck

By Natalie Gallagher

Several years ago I was teaching an art history class that had a group presentation component: each group had to present on a 20th century art movement. Back then I was relatively new to teaching and didn’t realize that group work – and the corresponding presentation – was one of the most dreaded types of assignments a student could encounter. As I described the assignment I could see the look of horror and dread cross even the most optimistic students’ faces. Despite years of indoctrination about how marvelous teamwork …

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Use a quote to extend your brilliance

By Tom Nixon

This is an effective quote slide that speaks to the constant struggle that many feel when challenging their boundaries. The evocative quote is coupled with a subtle image that offers the viewer an opportunity to read their own experiences and thoughts into the scene.

 

Tom Nixon has over 3 decades of experience assisting clients with meaningful business communications. Contact Tom to see how he can work with your business leaders and subject matter experts to create stunning visual presentations (PowerPoint, Keynote, etc.) and enhance their on-stage delivery.

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The One Thing That Makes You a Better Communicator

by Mark Kretschmar
What are you trying to accomplish?
When every communication starts with an answer to the above question, the odds of success are much higher. Think about it. Without an answer to that question, how would you know if the communication was successful or not? This is the difference between “responding” and “reacting.” That flame-mail you sent was a reaction. If you had asked yourself, “What do I want to accomplish with this e-mail?” you likely would have done it differently.
A classic example
I was recently working with a great non-profit with a …

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