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Archive for December 17th, 2018

by Mark Kretschmar

All fundamental presentation training has you start with an Introduction (tell them what you’re going to tell them), a Body (tell them), and a Conclusion (tell them what you told them). This rule is not as damaging as some previous rules we’ve already toppled – it’s just a little simplistic. You likely learned this rule in your high school or college Freshman speech class. The rule is founded in the flawed Typical Presentation Paradigm – a presentation is a transfer of information. If your presentation is constructed simply as a transfer of …

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