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Archive for April 25th, 2016

All Uppercase is Hard to Read

by Tom Nixon

Graphic Design 101: Text, especially in larger quantities, full sentences or small sizes must, above all else, be reader-friendly. It simply has to be easy to read or your audience will not bother to put the effort into digging through it. And to make text the most difficult to read, the most uninviting, set it in ALL CAPS. (When you see all caps in a legal document you can be sure the lawyer who wrote it doesn’t want you to read it).

Using all capital letters …

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