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Archive for February 29th, 2016

I’m Their Manager. Do I Have to Be Their (Facebook) Friend?


by Kelly Vandever

Corey Perlman sent a note to a client, “Congratulations on being a non-smoker for 10 years.”

Nice thing to do…right?  But how did he know his client was celebrating 10 years being a non-smoker?  That’s something that doesn’t come up in normal conversation.

He knew because she posted it on Facebook.  And Corey didn’t keep his personal life and his business life separate.  He’s Facebook friends with his clients.

It was Corey’s story that helped me finally get it.

The question really isn’t, should I be Facebook friends …

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