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Archive for December 7th, 2015

Key Targets (and being willing to let go of “The Precious”)

by Claudia Brogan

Not long ago, I helped a talented scientist prepare to deliver an important presentation. He had compiled numerous pages of data, research, and facts about the selected topic. The biggest problem was that the overload of information was dense and cloudy. After I read the prepared pages, I met with him to discuss preparations and ways to design a presentation that would be useful for the listeners.

As we discussed demographics about the audience that he would be meeting with, I broached the question of how …

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