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Archive for August 8th, 2013

Four Techniques for Drawing Business Stories Out of Others – Part 2


The Catalyst Story
 

In the last post, we talked about the Business Story Producer which is a method to get people to start sharing business stories.  As part of the steps, you, as the person facilitating the group, should tell a Catalyst Story to activate the business story sharing.

 

Rather than mechanically running through the steps, let’s start with a Catalyst Story, then break down what makes for a good Catalyst Story.

 

My first professional experience was as an ensign in the Navy.  For those …

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