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Archive for 2011

Converting from Conventional to Convincing Slides

Anyone who knows me well knows that I plan my life around my meals.  Yesterday I started getting hungry at 10:30, but I knew I’d eaten breakfast so I forced myself to wait to eat lunch until noon.  At 11:45 a reminder popped up that I had a webinar at noon.

So I logged onto the webinar to make sure that it was working, then I ran upstairs, tossed some leftovers in the microwave, feed the dog, grabbed a plate and silverware, snatched some crackers …

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Want to Establish Your Credibility in a Presentation – Don’t Tell Your Audience about Your Accomplishments!

One of my friends sent some of her blogging friends this email today…

 

It does seem like a bit of overkill don’t you think?  I replied back to my friend that I hoped this person was a social media expert with a tag line like that!

 

My friend’s email got me to thinking about speakers that I’ve seen who spend an inordinate amount of time talking about their own accomplishments within a presentation.  It’s kind of like the social media icon overkill in the email.  …

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How Do You Say Thank You in a Speech?

This past weekend, I went to my 30-year high school reunion in my hometown of Jefferson, Iowa (if you’re trying to do the math, yes, that means I’m 48 years old).  The class reunions are always held the same weekend as the town’s annual Bell Tower Festival – a festival that honors the huge Bell Tower near the courthouse in the town square.  When the town has other occasions to celebrate besides class reunions, they are often scheduled the events on the …

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How Apple Caught My Attention for Two Hours at #WWDC

It started with my first iPhone.  I’d had it for a week or so, and I turned to my husband and said, “Have you heard me complain once about this phone?”

Every other time I’d had to get a new cell phone, I threw a major hissy fit within 24 hours – usually in my husband Rich’s direction.  I whined about not being able to figure out how to do what I wanted to do on my new phone.  That was, until I got …

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5 Golden Rules of Speaking to Promote Your Business, Without Turning Off Your Audience – Rule #5 – Don’t Use the Default Format in PowerPoint.

I was preparing for a presentation for the Atlanta Chapter of the Society for Technical Communications.  The name of the presentation was “How NOT to Give a Boring Technical Presentation.”  (Brief side note – what was I thinking with that title! It’s like presuming that I was NOT going to be boring!  Talk about a higher standard!  …But I digress.)

 

I tweeted the question, “What makes a presentation boring.”  @Mitch_Willis replied, “PowerPoint presentations!  As soon as I see powerpoint, my eyes start to …

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5 Golden Rules of Speaking to Promote Your Business, Without Turning Off Your Audience – Rule #4 – Have the Introducer Do the Commercial for You

It’s a clique, right?  The entrepreneur who talks about getting his start even as a child selling lemonade or cutting lawns.

Yeah, that wasn’t me.  I’m not a natural born sales person.  I don’t come from a long line of sales people.  None of my people are sales people.  I didn’t marry a sales person.  None of my children grew up to be sales people.  Sales is not a language spoken at my dinner table.

So the last thing I want to do is “sell” …

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5 Golden Rules of Speaking to Promote Your Business, Without Turning Off Your Audience – Rule #3 – Tell Personal Stories

When I first started my speaking career, I’d written down some witty things that I’d heard other speakers say.  I remember one such witticism delivered by the speaker immediately after he was introduced.  The line went something like, “Thank you for that marvelous introduction.  You read it just like I wrote it.”  The line got a laugh so I thought I’d use it in when I spoke as the luncheon keynote for a state association conference.  As I was rehearsing and timing my …

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5 Golden Rules of Speaking to Promote Your Business, Without Turning Off Your Audience – Rule # 2 – Involve the Audience in the Discussion

Before doing new material in front of an audience, I like to bounce the ideas off of friend, family and other speakers and trainers.  That helps me get my message better honed and delivered.  But one thing I’ve noticed is that I still learn so much from my audience.  As I learn from audiences, it helps the others in the session get more valuable information and it helps me improve my content for future audiences.

I remember being on one particular webinar about using Twitter …

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Presenting on Topics No One Wants to Hear About? Create Your Own Zombie Apocalypse ala the CDC!

I don’t know who’s idea it was to create a CDC campaign based on the Zombie Apocalypse but I think the idea was BRILLIANT!

Think about it.  They took a subject that we all know is good for us but which we don’t really like to do anything about it – preparing for natural and man-made disasters –– and turned it into a pile of fun!

People have struggled to do presentations on topics that while they find interesting and important but …

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How Goizueta Business School’s MBA Program Measured Presentation Effectiveness during their Annual Marketing Strategy Consultancy Presentation Day Competition – Did They Get It Right?

I only got to see two presentations when I served as a judge for Emory University’s Goizueta Business School’s MBA program’s annual Marketing Strategy Consultancy Presentation Day Competition.  With six teams competing in total, I felt lucky that one of the presentations I saw won second place in the competition.  I’m not surprised that the team placed.  The group provided their client with valuable content, presented their information in a well-organized manner and engaged the audience with flare and fun.

In a previous post …

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