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Archive for May 4th, 2011

What Comes First? You or Your Prospect? In a Presentation, It Had Better Be the Prospect!

The chief information officer at a start up technology company asked me to sit down with Bill, his senior system architect, to talk about his presentation skills.   Bill was often called on by the company president to attend sales calls because Bill knows more about the software than any one else in the company.  Bill and the company president had been on a sales call the prior week that hadn’t gone the way they’d liked.  I asked Bill to tell me about it….

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