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Archive for August 21st, 2017

Should I Change the Corporate Presentation?

By Bob Goodyear

Several months ago, I was speaking with a group of technical sales engineers about how to make a great customer presentation. As our time was almost over, I asked if anyone had any questions before we did our final work. One very experienced engineer spoke up.

“Bob, this seminar has been really good. I see where I can change the way I present. My question however, involves using the corporate presentations or templates we are given. They generally don’t follow the format that we have learned today. Should I change …

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