Pecha Kucha – Turn On’s & Turn Off’s
I just got home from my first ever pecha kucha event, sponsored by the Social Media Club #SMCAtl. For those not familiar with Pecha Kucha, it’s a unique form of presentation… the presenter has 20 slides that automatically advance every 20 seconds… if my math is correct that’s like 6.666667 minutes per presentation. Interesting concept, eh?
Six minutes or sixty minutes, I think certain things are universally a turn off and a turn on when it comes to presentations. See if you agree.
Turn Off – Flagrant Self Promotion Before They Providing Value
There was one presenter who started immediately talking about his company and why they did … blah, blah, blah…. that’s what I heard – blah, blah, blah. And my thought was… so what? Why do I care about you and your (stupid) company? Sales pitch! Icky! I get the often speaker present to gain exposure for their business. But starting talking about yourself and not about me or something interesting… well… I zoned him out for the rest of his 6.6667 minutes.
Turn On – Value, Value, Value
Most of the speakers packed their presentations with their most important, most valuable advice. Hugely helpful! Very much appreciated.
Turn Off – Slides with Lots and Lots and Lots of Words
You thought you had a hard time reading a slide with too many words? Try reading it when the slides only up for 20 seconds! Not as icky as the sales pitch. But unnecessary.
Turn On – Visually Beautiful and/or Fun Slides
Most of the presenters used a combination of visually stunning or sweetly funny slides. The photographs filled the screen and enhanced the verbal message delivered by the speaker. Yummy stuff!
Turn On – Great Content
Speakers who were expert on their subjects fluidly provided their content. They provided their insights and the presentation just flew by.
Turn On – Fun Factor by Proxy
A couple of the presenters talked about the South by Southwest Conference – SXSW for short. Knowing that you’re speaking to a social media energized audience about the mecca of social media conferences, their personal experiences were both fun and entertaining. Sometimes it’s fun to live vicariously through others.
Thanks to the Social Media Club for sponsoring the event. It was great connecting to other social media geeks and learning from the speakers! Well done!
Now It’s Your Turn
If you were there, what did you think? What would you guess were the biggest challenges for presenters with 20 slides at 20 seconds per slide? What do you think are some of the challenges for audiences? What are some of the benefits for audiences? Add your comments!