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Archive for March 1st, 2011

Getting to Know Your Audience, Prospects, and Clients – Part 1 – Old School

I attended a round table event of Chief Information Officers where a brave young man came to the audience microphone and asked the panel, how do you like to work with vendors.  The audience and the panel chuckled at the question – though the many vendors in the audience (myself included) leaned forward, eager to hear the reply.

“The internet works both ways,” said one of the panelist.  “Do your homework.”

With the free flow of information on the Internet, there are more and more ways to …

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